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Tuesday, December 17, 2019
Tobacco Advertising Essay example - 1734 Words
Tobacco Advertising Tobacco is one of the most popular products in todayââ¬â¢s market, but in order to be universally known, it needs to be advertised either by magazines and newspapers or by posters but not by television as ââ¬Å" due to mounting clue of health dangers television commercials for smoking were banned beginning in 1971â⬠(The Columbia Encyclopedia, 2). Tobacco advertising is much popular these days and we can support that it is the à ¨ food à ¨ of tobacco industries in order to keep them alive. Moreover, companies that make tobacco advertising can cause many problems to each society and also they can affect consumers to a great extent. So, solutions must be found in order the consumers to be protected, either smokers orâ⬠¦show more contentâ⬠¦Ã¢â¬Å" But although conflict as to the effects of smoking and bans on smoking by certain religious groups, the use of tobacco continued to develop â⬠(The Columbia Encyclopedia, 1). ââ¬Å" The roots of advertising exist thousands of years in the past. One of the first known ways of advertising was the outdoor display, usually an eye-catching sign painted on the wall of a building. In medieval times word-of-mouth praise of products gave rise to a simple but effective form of advertising, the use of so-called town criers. The criers were citizens who read public notices aloud and were also employed by merchants to shout the praiser of their waves. Although graphic forms of advertising appeared early in history, printed advertising made little headway until the invention of the printing press. In the end of 19th century many companies began to produce packaged products under brand names. This increase was used in a new period in the history of advertising. Previously, such everyday household goods as sugar, soap, rice, molasses, butter, milk, lard, beans, confectionery, candles, and pickles had been sold in nea rby shops from bulk packages. As a conclusion, consumers had seldom been aware of, or inspired by, brand names. Public-relations specialists have advertising as a way of communication, that is why outdoor posters,Show MoreRelatedThe Ban Of The Tobacco Advertising1084 Words à |à 5 Pagesdifferent when looking at the Indian Governmentââ¬â¢s deliberation over tobacco marketing and the usage of tobacco impacting their economy and population. The Government of India proposed bans on tobacco advertising leading to arguments for and against, it is however important to analyze both sides those in favor an those against, and any conflicts of interest that may be involved. Taking a closer look at those in favor of the tobacco advertising bans there are several factors to be considered. The GovernmentRead MoreArgument On The Tobacco Advertising944 Words à |à 4 Pages ARGUMENT ON THE TOBACCO ADVERTISING On Feb 6, 2001 Government of India (GOI) dropped a bombshell on the tobacco Industry when it announced that it would shortly table a bill banning Tobacco Companies from advertising their products and sponsoring sports and cultural events. The people that support the government plan on banning Tobacco Companies from advertising their product, believe state had the right to intervene in the overall interest of the citizens. They also cited the exampleRead MoreThe Issue Of Tobacco Advertising960 Words à |à 4 PagesThe issue of how tobacco companies try to influence teenagers into adulthood to consume tobacco was further highlighted in a legal case in the US that resulted in a ban on certain adverts that were said to attract the young into smoking Camel cigarettes. The supporters made a strong argument on the financial contribution of the tobacco industry to the Indian economy, in that they showed that not only the profits made in tax were low, but the spending made on health as a result of smoking, surpassedRead MoreTobacco Advertising Essay608 Words à |à 3 PagesTobacco Advertising Although the Tobacco Industry recently paid enormous fines to the US Government and Individual states, they continue to promote smoking and influence young human beings world wide to use their products through multi dimensional advertising. For decades Americans were not told the truth about the dangers of smoking. The media stayed silent because it did not want to lose the hundreds of millions of dollars it made from cigarette advertising. Read MoreThe Ban On Tobacco Advertising987 Words à |à 4 PagesOn Feb 6, 2001, Government of India announced a bill banning Tobacco Companies from advertising their products and sponsoring sports and cultural events. The objective was to discourage adolescents from consuming tobacco products and also arm the Government with powers to launch an anti-Tobacco Program. Summarize the arguments for the ban on tobacco advertising in India. Advocates of free choice opposed to these prohibitions, saying these amounted to unwarranted intrusion by the state into theRead MoreEssay on Tobacco Advertising1910 Words à |à 8 Pages Introduction To say that tobacco advertising stimulates tobacco sales may seem a simple and moderate statement. In reality, tobacco control activists often meet serious opposition in defending this fact. Achieving the restriction or banning of tobacco advertising is one of the fiercest battles to face. Tobacco lobbyists usually assert that advertising does not increase the overall quantity of tobacco sold. Rather, the tobacco industry maintains that advertising merely enhances the market share ofRead MoreTobacco Advertising Is Illegal but Alcohol Is Not. Is This Hypocritical?3161 Words à |à 13 PagesCOMM 3P14 ââ¬â Media Industries Tobacco Advertising is Illegal, but Advertising for Alcohol is not, Is This Hypocritical? Rebecca Stewart 4574927 Russell Johnston Seminar 3 November 11, 2012 Advertisements are a vital part of any companyââ¬â¢s marketing strategy, and are used to inform or persuade an audience about a certain product or service. In fact, North American companies are among the worldââ¬â¢s highest advertisers (Boone et al., 2010, 502). Today, an average consumer is exposed to hundredsRead MoreTobacco Advertising And The Indian Government997 Words à |à 4 PagesTobacco Advertising and the Indian Government An Analysis of the Case Study In February of 2001, India joined many developed nations in a long-held and ongoing debate; that of the ethical responsibility of government in regards to the advertising of tobacco products. By 2001 many other nations had already decided to either place bans on or strongly restrict the advertising of tobacco products in an attempt to curb usage and thereby avoid the ill health effects associated with the product. While theRead MoreThe Ban On Advertising Tobacco Products885 Words à |à 4 PagesThe ban put on advertising tobacco products in India has caused a lot of debates. Some say it violates the constitution, others say it saves lives. Each side sets a valid argument, but which side is right? These bans do not only exist in India. They have been put into action in many different countries as well. Tobacco use kills 5.4 million people a year, averaging at about half of all smokers. (W.H.O.-Facts) I think that everyone is aware of how bad tobacco use is for your health. What peopleRead MoreThe Tobacco Advertising Ban951 Words à |à 4 PagesSome of the arguments which support the placing of the tobacco advertising ban in India are: à · Some might feel that peopleââ¬â¢s freedom of choice is being affected by this ban imposed by the government but it could also be argued the state should be able to intervene in a situation where its subordinatesââ¬â¢ health is at risk, just like a father looks after his underage baby who is not aware of what is good or harmful for him. The countryââ¬â¢s government would be doing what is best for its citizens
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